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Refurbishment and interior design for new headquarters in Turin


Refurbishment and interior design for new headquarters in Turin

Design and construction management for new headquarters and offices in a liberty-stile villa in the center of Turin

The Villa was built in 1902. It presented an architectural and decorative style with neoclassical and neo-modernist elements that represented a nascent taste for Liberty style, which spread over Turin at the beginning of the twentieth century. Some valuable elements of this period are for example a horseshoe-shaped staircase with marble treads and wrought iron parapet with curvilinear decorative motifs finished in a mahogany wood ashlar, or the highly decorative entrance portico. In July 2013, the client decided to commission a conservative restoration project, including the execution of works to change of use from community-accommodation to office and management activities. The Client offers specific services and targeted solutions to accompany the development of financial institutions, trade associations, professionals and public administration agencies. Our project modified the layout of the interior spaces, allowing to concentrate the service areas and the distribution of the horizontal routes inwards, close to the stairs. This allowed us to free the most luminous and suggestive views and to redistribute office environments in a flexible way. On the basement, we created a videoconference room with a break, technical rooms and archives; on the ground we designed meeting room and videoconferences, offices, secretary and reception and accessory spaces; on the first and second floor, we put executive offices, a meeting room, a big open-space office and some toilet blocks; on the third floor (attic) there are five rooms for office use, a toilet block. Through the demolition of some internal walls we managed to design office environments of different sizes: we start from 25 square meters on the ground floor to reach 40 square meters on the upper floors, up to 80 square meters of open space, which in historical buildings of this type and size is really characteristic. The internal vaults have been consolidated and rebuilt, restoring the stuccoes and the frames. The marbles of the internal staircase have been polished and restored to their original brightness. Where possible we have also conserved and restored the original solid wood floors with squared and herringbone geometric designs. The intent was to create an environment with warm and neutral tones for walls and flooring in accordance with the elegance of the building. We opted for Armstrong metal panels for ceilings with micro-perforated rectangular slats, to increase sound absorption, laid both horizontally and suspended islands, to accentuate in some environments the dialogue between antiquity and modernity. Even the choice of the lighting fixtures, both suspended and fixed to the wall, arose from the need to identify new and contemporary shapes that could be integrated with elegance in the overall design, respectful of the general historical context. In this construction site the human component has been decisive. The design choices required a careful and highly specialized installation and a continuous presence on the part of the designers during the works management to define the details and manage the physiological unforeseen of a restructuring. This result shows that the artisanal work dimension is still able to produce constructive excellence.

“Strong service and interior design for an historical villa”

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Project Location Address

Key Partners/Associates

Francesco Brayda [Proteosrl]

Guido Incarbone



  • Francesco Brayda

    Francesco Brayda was born in Torino in 1981, graduated in 2006 - Politecnico di Torino with a Master of Science Degree in  ARCHITECTURE - CONSTRUCTION with a project of residential conversion of a dismissed industrial building; in 2008 is Registered Italian Architect; in 2010 is Verifier of Energy Sustainability; in 2012 is a  member of the specialty consulting for Public Safety Facities through Ministry of the Interior (Italy) with a focus on Fire Safety Design;  in 2018 is a  member of the specialty consulting for Public Safety for Asbestos Removal. From 2006 to 2011 he designed and managed projects in different fields:  new emergency rooms in hospitals;  interior design for the  reuse of residential building; renderind and visualization of turistic investments (Eden Viaggi - MarsaAlam - Egypt; Cesar Bay Complex - Il Cairo -  Egypt; LAICO - Duchor Palace Hotel - Monrovia - Liberia). From 2011 to present, is partner of Proteo Srl the owner Ing. Guido Incarbone. Here  he focuses his design in refurbishment for Real Estate buisness (office design) and Production and Office Building for high-tech components The profession and the passion for the role of architect are the milestones of his daily work and motivate his personal personal cultural growth and at the service of society. With decades of experience in public and private tenders, his firm offers services and consultancy in Architectural Design, Construction Documents and Construction Administration; Design-Build Bridging Documents; He enjoys working with clients and staff to translate the client’s goals and dreams into the design of new facilities

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