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Rinascente di Torino | piano -1, Design Supermarket

One thousand square meters dedicated to design in all its forms, including the gourmet.

The store in via Lagrange in Turin inaugurates its new floor -1 where, for the first time, home collections, textiles, travel & office, Design Supermarket and Food Market share the same space.
Designed by Fabio Fantolino, the choice was to create a container with a strong personality given by the reinterpretation of the ’60s that, with their bright colors and refined language. In Italy the ‘60s brought the economic boom and, in that same period, the concept of shopping center arrived from America, where the shopping experience took a primary role in the daily life of many.
The reinterpretation of that particular historical moment required a work of actualization through a contemporary language. The most evident example is the copresence of the floor with a retro taste and the use of some materials such as colored glass, micro-perforated metal sheet and technical spotlights in the false ceiling.
The rigorous volumes of the furnishings is attenuated by the presence of “Canaletto” walnut wood, by warm tones and by the use of laminate and colored glass in paste. Only in the area dedicated to travel, the furnishings have been designed with more technical materials such as micro-perforated metal sheet and the colors are colder, contextualized to the type of products on display.
The result is a balanced environment, the space enhances the products and contributes to create a pleasant feeling, making unique the shopping experience of customers.
A parenthesis should be opened for the Food Market, a boutique of Piedmont’s excellences. The architect choose to use more vivid colors, varnished woods, lacquered surfaces and precious materials in order to bring out the area and attract the customer’s attention.

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Fabio Fantolino

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Fabio Fantolino founds his architectural and design studio in 2001 in Turin, and in 2016 opens a new headquarters in Milan. Each project is characterized by a strong identity and it is the result of its sensitivity  balanced by the fundamental components of design: culture, trends and technical expertise. In interior design projects, the balance between architectural design, furniture and lights gives a strong connotation to every creation. In the great architectural projects the same attention to detail allows to enhance the projects, ranging from hospitality to retail, from tertiary buildings to residential buildings. The design for Fabio Fantolino is not just a study of lines and objects, but the careful balance of materials and technical culture. This is how a design made of contents becomes a unique work. In recent years he has established himself as a designer with the creation of pieces for furniture collections, furnishing accessories and lights, and building important collaborations with large companies in the sector. Over the years, the Studio has received numerous awards, becoming a reference on the international scene. The firm, which operates in two locations, Milan and Turin, counts on a staff of numerous collaborators with transversal skills.
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